SEO report of callowshopfitters.co.uk

Skilled Shopfitters offering bespoke retail Post Office counters ...

callowshopfitters.co.uk/

Based in the West Midlands, we design, manufacture and install retail shopfitting, displays and specialist bespoke joinery.

   

 Tasks

  • Avoid using deprecated HTML tags.
  • Try to make your site load faster.

 SEO

URL

Domain : callowshopfitters.co.uk/

Character length : 24

Title
Skilled Shopfitters offering bespoke retail Post Office counters and joinery
Description
Based in the West Midlands, we design, manufacture and install retail shopfitting, displays and specialist bespoke joinery.
Keywords (meta keywords)
Good! The website does not use “meta keywords”.
Open Graph Protocol

Good! The OG (Open Graph) protocol is set on this website.

locale: en_US
type: article
title: Home
description: WELCOME TO CALLOW SHOPFITTERS We are a family run business with over 70 years combined experience in the design, manufacture and installation of retail shopfitting, display installation and specialist bespoke joinery, Callows offers you the ultimate in products quality and services from concept to completion.
url: http://callowshopfitters.co.uk/
site_name: Callow Shopfitters
image: http://callowshopfitters.co.uk/wp-content/uploads/2017/01/callow.png

Dublin Core
Dublin Core is not used
Underscores in the URLs
Good! No underscore (_) found in the URLs.
Search engine friendly URLs
Good! The website uses SEO friendly URLs.
Checking the robots.txt file
There is robots.txt file.
https://callowshopfitters.co.uk/robots.txt
User-agentDisallowed for the search engines
*
  • /wp-admin/


 Social

Social Engagement

No info found.

 Content

Doctype
HTML 5
Encoding
Perfect! The character encoding is set: UTF-8.
Language
We have found the language localisation: ”en”.
Title
Skilled Shopfitters offering bespoke retail Post Office counters and joinery

Character length : 76

Improve! The website address (title) should be between 10 and 70 characters in length.
Text / HTML ratio
Ratio : 4%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.
Headings
H1H2H3H4H5H6
240300
Heading structure in the source code
  • <H1> WELCOME TO CALLOW SHOPFITTERS
  • <H2> POST OFFICE COUNTERS
  • <H2> COUNTERS & SHOPFITTING
  • <H2> JOINERY
  • <H2> FLOORS & CEILINGS
  • <H1> Post Office approved suppliers and installers nationwide.
  • <H4> Our Services
  • <H4> Our Services
  • <H4> Contact Us
Word cloud
  • post7
  • counters7
  • office7
  • shopfitting6
  • joinery6
  • retail5
  • fittings4
  • ceilings4
  • services4
  • bespoke3
  • design3
  • all3
  • installation3
  • floors3
  • business2
  • home2
  • combined2
  • shopfitters2
  • experience2
  • callow2
  • manufacture2
  • work2
  • counter2
  • middlemore2
  • lane2
  • west2
  • years2
  • types2
  • security2
  • items2
  • reception2
  • manufacturers2
  • installers2
  • bar2
  • solid2
  • surface2
  • quality2
  • back2
  • accessories2
  • highest2
  • solutions2
  • standards2
  • worktops2
Keyword matrix
wordtitledescriptionsheading
post
counters
office
shopfitting
joinery
retail
Two Word cloud
  • out more4
  • post office3
  • office counters2
  • our services2
  • highest standards2
  • manufacture and installation2
404 Page
The website has a 404 error page.
Flash content
Good! The website does not have any flash contents.
Frame
Good! The website does not use iFrame solutions.
Images
We found 15 images on this web page.

Alternate attributes for the following 9 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.

 Readability

Flesch–Kincaid Grade Level
5.60
Flesch Reading Ease
62.20
Coleman Liau Index
12.00
Automated Readability Index (ARI)
4.10
Dale–Chall Readability
7.30
SMOG Index
7.10
Spache Readibility
5.00
Number of letters
5861
Number of words
1176
Number of sentences
286
Average words per sentences
4
Number of syllables
1952
Syllables in words
1920
Average syllables in words
1.66
Number of words in first three syllables
127
Percentage of word / syllables
10.80
Words not in Dale-Chall easy-word list
532
Words not in Spache easy-word list
131

 Technologies

Mobile optimization
This website is optimal for mobile devices!
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Redirection (www / not www)
Good! The web address is accessible in only one version. The www version is redirected to the version without www.
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Printability
Suggestion! Unfortunately, no printer-friendly CSS found.
Meta Tag (viewport tag, mobile devices)
Error! The meta tag named viewport is missing.

 Speed test

Server response time
The server response time is not fast enough: 1.7 seconds have passed until the page started to load.
Loading time
5,641 ms
Table layout
Good! No nested tables found.
Number of HTTP resources
130
Number of source domains
5
Render blocking resources
The elements below are blocking the “above the fold” rendering.
List of render blocking javascript files
  • http://callowshopfitters.co.uk/.. /jquery.js?ver=1.12.4
  • http://callowshopfitters.co.uk/.. /jquery-migrate.min.js?ver=1.4.1
  • http://callowshopfitters.co.uk/.. /jquery.themepunch.tools.min.js?ver=5.3.1...
  • http://callowshopfitters.co.uk/.. /jquery.themepunch.revolution.min.js?ver=...
List of render blocking css files
  • http://callowshopfitters.co.uk/.. /styles.css?ver=5.0.1
  • http://callowshopfitters.co.uk/.. /settings.css?ver=5.3.1.5
  • http://callowshopfitters.co.uk/.. /style.min.css?ver=5.4.2
  • http://callowshopfitters.co.uk/.. /fusion-2.css?timestamp=1524709138&ver=4....
  • http://fonts.googleapis.com/css?family=Open+Sans:600%2C400

 Speed test – Javascript

Javascript
Error! Too many javascript files found which slows down the page load on the website.
  • http://callowshopfitters.co.uk/wp-includes/js/jquery/jquery.js?ver=1.12.4
  • http://callowshopfitters.co.uk/wp-includes/js/jquery/jquery-migrate.min.js?ver=1.4.1
  • http://callowshopfitters.co.uk/wp-content/plugins/revslider/public/assets/js/jquery.themepunch.tools.min.js?ver=5.3.1.5
  • http://callowshopfitters.co.uk/wp-content/plugins/revslider/public/assets/js/jquery.themepunch.revolution.min.js?ver=5.3.1.5
  • http://callowshopfitters.co.uk/wp-content/plugins/contact-form-7/includes/js/jquery.form.min.js?ver=3.51.0-2014.06.20
  • http://callowshopfitters.co.uk/wp-content/plugins/contact-form-7/includes/js/scripts.js?ver=4.7
  • http://callowshopfitters.co.uk/wp-includes/js/comment-reply.min.js?ver=4.7.5
  • http://callowshopfitters.co.uk/wp-content/uploads/fusion-scripts/c6a80312bb7c2963fd31b3fbb9d58b57.js
  • http://callowshopfitters.co.uk/wp-includes/js/wp-embed.min.js?ver=4.7.5
File size of all javascript files combined
0.98MB
Javascript minifying
You can save 3.5KB (25% compression) on the analysed URL by minifying the javascript files.

 Speed test – CSS

CSS
Good! Just a few CSS files are used on this website.
  • http://callowshopfitters.co.uk/wp-content/plugins/contact-form-7/includes/css/styles.css?ver=4.7
  • http://callowshopfitters.co.uk/wp-content/plugins/revslider/public/assets/css/settings.css?ver=5.3.1.5
  • http://callowshopfitters.co.uk/wp-content/themes/Avada/assets/css/style.min.css?ver=5.1.6
  • http://callowshopfitters.co.uk/wp-content/uploads/fusion-styles/fusion-2.css?ver=4.7.5
File size of all css files combined
764.23KB
CSS minifying
You can save 204B (13% compression) on the analysed URL by minifying the CSS files.

 Speed test – Compression

Uncompressed size of the of the HTML
72.19KB
Gzip compression
Error! By using Gzip you can save 469KB (88% compression) on your site.

 Speed test – Browser cache

Number of static resources (image, JS, CSS)
16
Browser cache
The browser cache is not set correctly for all elements.
URLDuration
http://callowshopfitters.co.uk.gridhosted.co.uk/.. /bespke-300x209.jpgExpiry time is not specified
http://callowshopfitters.co.uk.gridhosted.co.uk/.. /flooring-300x209.jpgExpiry time is not specified
http://callowshopfitters.co.uk.gridhosted.co.uk/.. /logos-1-1024x99.jpgExpiry time is not specified
http://callowshopfitters.co.uk.gridhosted.co.uk/.. /pharm.jpgExpiry time is not specified
http://callowshopfitters.co.uk.gridhosted.co.uk/.. /po-1.jpgExpiry time is not specified
http://callowshopfitters.co.uk.gridhosted.co.uk/.. /postoff-300x209.jpgExpiry time is not specified
http://callowshopfitters.co.uk.gridhosted.co.uk/.. /logos.pngExpiry time is not specified
http://callowshopfitters.co.uk/.. /loader.gifExpiry time is not specified
http://callowshopfitters.co.uk/.. /shadow-bottom.pngExpiry time is not specified
http://callowshopfitters.co.uk/.. /shadow-top.pngExpiry time is not specified
http://callowshopfitters.co.uk/wp-content/uploads/2017/01/callow.pngExpiry time is not specified
http://callowshopfitters.co.uk/wp-content/uploads/2017/02/1-1.jpgExpiry time is not specified
http://callowshopfitters.co.uk/wp-content/uploads/2017/02/2-1.jpgExpiry time is not specified
http://callowshopfitters.co.uk/wp-content/uploads/2017/02/3-1.jpgExpiry time is not specified
https://www.google-analytics.com/analytics.js2 hours

 Speed test – Images

File size of all images combined
731.15KB
Image optimisation
You can save 231.6KB (38% compression) by optimising the images below:

 Links

We found a total of 26 different links.
Internal links: 26

External links:

Link text (anchor) Link strength

Internal links:

Link text (anchor) Link strength
http://callowshopfitters.co.uk
HOME
ABOUT US
OUR SERVICES
Post Office Counters & Accessories
Retail Counters & Shopfitting
Bar Fittings
Joinery
Floors & Ceilings
Solid Surface Worktops
Back Fittings
CONTACT US
http://callowshopfitters.co.uk/#
admin
http://callowshopfitters.co.uk/post-office-counters-accessories
FIND OUT MORE
http://callowshopfitters.co.uk/retails-counters-shopfitters
FIND OUT MORE
http://callowshopfitters.co.uk/joinery
FIND OUT MORE
http://callowshopfitters.co.uk/floorsceiling
FIND OUT MORE
CLICK HER FOR MORE
Reception Counters & Shopfitting
Security Items
Twitter

 Website security

IP
185.24.99.98
External hidden links
Good! No hidden external links found
Looking for eval()
Good! No eval(bas64_decode()) scripts are found
Checking for XSS vulnerability
No XSS vulnerability found
Email encryption
Warning! The website contains at least one unencrypted email address.

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 Icons

Favicon
Error! No favicon is found. Using favicon helps to build a better brand quicker.

 Order of Heading elements on mobile by position

  • H1 : WELCOME TO CALLOW SHOPFITTERS, ( 297.5px from top )
  • H2 : POST OFFICE COUNTERS, ( 961.5px from top )

 Typos

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