callistafashion.com | Free Online SEO Audit for callistafashion.com

Tasks

Avoid using deprecated HTML tags.
Implement the viewport meta tag.
Use "H" tags.

SEO

URL

Domain : www.callistaclothing.com.au/

Character length : 28

Title

Home

Keywords (meta keywords)

Good! The website does not use “meta keywords”.

Open Graph Protocol

Good! The OG (Open Graph) protocol is set on this website.

type: website
title: Home
site_name: Callista Group Pty. Ltd.
url: http://callistaclothing.com.au/home.html
image: //nebula.wsimg.com/5caead6facca5fcdb866034f4a568a6b?AccessKeyId=F89E5FB0399BC0A11902&disposition=0&alloworigin=1
locale: en_AU

Dublin Core

Dublin Core is not used

Underscores in the URLs

Good! No underscore (_) found in the URLs.

Search engine friendly URLs

Good! The website uses SEO friendly URLs.

Checking the robots.txt file

There is robots.txt file.
https://callistaclothing.com.au/robots.txt

User-agent	Disallowed for the search engines
*	/cache/ /_backup/ /_mygallery/ /_temp/ /_tempalbums/ /_tmpfileop/ /dbboon/ /Flash/ /images/ /mobile/ /plugins/ /scripts/ /stats/ /statshistory/ /QSC/

Social

Social Engagement

No info found.

Content

Doctype

HTML 5

Encoding

Perfect! The character encoding is set: UTF-8.

Language

We have found the language localisation: ”en”.

Title

Home

Character length : 4

Improve! The website address (title) should be between 10 and 70 characters in length.

Text / HTML ratio

Ratio : 5%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.

Headings

H1	H2	H3	H4	H5	H6
0	0	0	0	0	0

No "H" tags found

Heading structure in the source code

Word cloud

kitten3
wanted2
sleepwear2

Keyword matrix

word	title	descriptions	heading
kitten
wanted
sleepwear

404 Page

The website has a 404 error page.

Flash content

Good! The website does not have any flash contents.

Frame

Good! The website does not use iFrame solutions.

Images

We found 0 images on this web page.

Good! Every image has an alternative text attributes set on this website.

Readability

Flesch–Kincaid Grade Level

8.30

Flesch Reading Ease

63.30

Coleman Liau Index

10.50

Automated Readability Index (ARI)

7.40

Dale–Chall Readability

10.00

SMOG Index

11.20

Spache Readibility

5.00

Number of letters

1183

Number of words

265

Number of sentences

Average words per sentences

Number of syllables

400

Syllables in words

359

Average syllables in words

1.51

Number of words in first three syllables

Percentage of word / syllables

12.45

Words not in Dale-Chall easy-word list

182

Words not in Spache easy-word list

Technologies

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Redirection (www / not www)

Good! The web address is accessible only in one version. The version without www is redirected to the version with www.

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Printability

Suggestion! Unfortunately, no printer-friendly CSS found.

Meta Tag (viewport tag, mobile devices)

Error! The meta tag named viewport is missing.

Speed test

Server response time

The server response time is fast enough.

Table layout

Good! No nested tables found.

Number of HTTP resources

Number of source domains

Render blocking resources

The elements below are blocking the “above the fold” rendering.
List of render blocking css files

https://fonts.googleapis.com/css?family=Old+Standard+TT:400,400i
https://fonts.googleapis.com/css?family=Gudea:400,400i,700

Speed test – Javascript

Javascript

Good! Just a few javascript files are detected on the website.

File size of all javascript files combined

877.43KB

Javascript minifying

You can save 1,002B (22% compression) on the analysed URL by minifying the javascript files.

Speed test – CSS

CSS

Good! Just a few CSS files are used on this website.

File size of all css files combined

7.14KB

CSS minifying

Great! The CSS elements are minified.

Speed test – Compression

Uncompressed size of the of the HTML

424.00KB

Gzip compression

Your site uses compression.

Speed test – Browser cache

Number of static resources (image, JS, CSS)

Browser cache

The browser cache is not set correctly for all elements.

URL	Duration
https://www.google-analytics.com/analytics.js	2 hours

Speed test – Images

File size of all images combined

220.03KB

Image optimisation

All images are optimized.

Links

We found a total of 2 different links.
Internal links: 1
External links: 1

External links:

Link text (anchor)	Link strength
https://www.godaddy.com/.. /website-builder.aspx?cvosrc=assets.wsb_b...

Internal links:

Link text (anchor)	Link strength
View on Mobile

Website security

198.71.232.3

External hidden links

Good! No hidden external links found

Looking for eval()

Good! No eval(bas64_decode()) scripts are found

Checking for XSS vulnerability

No XSS vulnerability found

Email encryption

Good! We have not found any unencrypted email addresses.

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Icons

Favicon

Error! No favicon is found. Using favicon helps to build a better brand quicker.

Typos

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SEO report of callistafashion.com