basicallydifferent.co.nz | Free Online SEO Audit for basicallydifferent.co.nz

Tasks

Avoid using deprecated HTML tags.

SEO

URL

Domain : basicallydifferent.squarespace.com/

Character length : 35

Title

Basically Different

Keywords (meta keywords)

Good! The website does not use “meta keywords”.

Open Graph Protocol

Good! The OG (Open Graph) protocol is set on this website.

site_name: Basically Different
title: Home
url: https://basicallydifferent.squarespace.com/
type: website
image: http://static1.squarespace.com/static/58916bf4f5e231f49079d94f/t/58a245925016e1926ab0c60f/1493807315435/?format=1000w

Dublin Core

Dublin Core is not used

Underscores in the URLs

Good! No underscore (_) found in the URLs.

Search engine friendly URLs

Good! The website uses SEO friendly URLs.

Checking the robots.txt file

There is robots.txt file.
https://basicallydifferent.squarespace.com/robots.txt

User-agent	Disallowed for the search engines
*	/config /commerce/ /checkout$ /checkout/ /cart$ /cart/ /account$ /account/ /api/ /static/ All subpages are allowed to crawl

Social

Social Engagement

No info found.

Content

Doctype

HTML 5

Encoding

Perfect! The character encoding is set: UTF-8.

Language

We have found the language localisation: ”en”.

Title

Basically Different

Character length : 19

Good! The title’s length is between 10 and 70 characters.

Text / HTML ratio

Ratio : 5%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.

Headings

H1	H2	H3	H4	H5	H6
3	3	7	0	0	0

Heading structure in the source code

<H1> Home
<H1> It all started with a baby
<H1> an 'off the wall' way to nourish a young mind
<H2> Contact
<H3> info@basicallydifferent.co.nz
<H3> tina.larsen@basicallydifferent.co.nz
<H3>
<H2> LEGAL
<H3> policies
<H3> non disclosure agreement
<H2> Follow
<H3> facebook
<H3> instagram

Word cloud

alphabet11
paintings7
art7
set6
poems6
gift5
know5
social5
book4
different4
basically4
austin3
people3
hung3
child3
friends3
walls2
thousands2
austin's2
around2
images2
been2
became2
referring2
gallery2
oil2
tiles2
unique2
company2
moira2
ice-cream2
room2
individual2
bedroom2
original2
how2
invest2
family2
artist2
reading2
stories2
bedtime2
comprehension2
uncle2
own2
all2
imagination2
order2
lids2
pictures2
enjoy2

Keyword matrix

word	title	descriptions	heading
alphabet
paintings
art
set
poems
gift

Two Word cloud

alphabet art4
your own2
gift for2
order here2
how you2
contact contact2

Three Word cloud

contact basically different2
invest gallery social2

404 Page

The website has a 404 error page.

Flash content

Good! The website does not have any flash contents.

Frame

Good! The website does not use iFrame solutions.

Images

We found 4 images on this web page.

Good! Every image has an alternative text attributes set on this website.

Readability

Flesch–Kincaid Grade Level

5.60

Flesch Reading Ease

69.90

Coleman Liau Index

11.50

Automated Readability Index (ARI)

4.70

Dale–Chall Readability

4.30

SMOG Index

9.60

Spache Readibility

5.00

Number of letters

3024

Number of words

652

Number of sentences

Average words per sentences

Number of syllables

988

Syllables in words

996

Average syllables in words

1.52

Number of words in first three syllables

Percentage of word / syllables

14.26

Words not in Dale-Chall easy-word list

160

Words not in Spache easy-word list

156

Technologies

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Redirection (www / not www)

Good! The web address is accessible in only one version. The www version is redirected to the version without www.

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Printability

Suggestion! Unfortunately, no printer-friendly CSS found.

Meta Tag (viewport tag, mobile devices)

Error! The meta tag named viewport is missing.

Speed test

Server response time

The server response time is fast enough.

Table layout

Good! No nested tables found.

Number of HTTP resources

Number of source domains

Render blocking resources

The elements below are blocking the “above the fold” rendering.
List of render blocking javascript files

https://use.typekit.net/.. /oA-ZTWgwO8dvyHFu6YeHc6hawHYxFdh1iS25DWf2...
https://static.squarespace.com/.. /common-cab542425e09047ad2d6-min.en-US.js...
https://static.squarespace.com/.. /commerce-06ce53cc6fe074833ad3-min.en-US....

List of render blocking css files

https://fonts.googleapis.com/css?family=Roboto+Slab:400,700|Roboto:70...
https://static.squarespace.com/.. /commerce-a840ee3a77201db5c548717bab21806...
https://static1.squarespace.com/.. /site.css?&filterFeatures=false

Speed test – Javascript

Javascript

Good! Just a few javascript files are detected on the website.

https://static.squarespace.com/universal/scripts-compressed/common-971846f384911aef20f6-min.js
https://static.squarespace.com/universal/scripts-compressed/commerce-a34f4c4b47548f1ca1c8-min.js
https://static1.squarespace.com/static/ta/55dccaa0e4b0f748d9f6f215/908/scripts/site-bundle.js

File size of all javascript files combined

6.43MB

Javascript minifying

Great! The Javascript files are minified.

Speed test – CSS

CSS

Good! Just a few CSS files are used on this website.

https://static.squarespace.com/universal/styles-compressed/commerce-b03f171296f3f73c617a8228594890c2-min.css
https://static1.squarespace.com/static/sitecss/58916bf4f5e231f49079d94f/34/55dccafee4b04b8e0d7b6d4d/58916bf4f5e231f49079d954/908-05142015/1493377262942/site.css?&filterFeatures=false

File size of all css files combined

1.02MB

CSS minifying

Great! The CSS elements are minified.

Speed test – Compression

Uncompressed size of the of the HTML

66.20KB

Gzip compression

Error! By using Gzip you can save 4.1KB (75% compression) on your site.

By compressing https://basicallydifferent.squarespace.com/assets/ui-icons.svg you can save 4.1KB (75% compression rate)

Speed test – Browser cache

Number of static resources (image, JS, CSS)

Browser cache

The browser cache is not set correctly for all elements.

URL	Duration
https://connect.facebook.net/en_US/fbevents.js	20 minutes
https://connect.facebook.net/.. /100464183922704?v=2.8.25&r=stable	20 minutes
https://connect.facebook.net/signals/plugins/identity.js?v=2.8.25	20 minutes
https://www.google-analytics.com/analytics.js	2 hours

Speed test – Images

File size of all images combined

1.79MB

Image optimisation

You can save 1.2MB (67% compression) by optimising the images below:

By lossless compressing the https://static1.squarespace.com/.. /?format=1000w you can save 299.6KB (79%) data.
By lossless compressing the https://static1.squarespace.com/.. /?format=1000w you can save 267.7KB (79%) data.
By lossless compressing the https://static1.squarespace.com/.. /?format=1000w you can save 226.9KB (78%) data.
By lossless compressing the https://static1.squarespace.com/.. /?format=1000w you can save 135.3KB (75%) data.
By lossless compressing the https://static1.squarespace.com/.. /?format=1000w you can save 110.7KB (31%) data.
By lossless compressing the https://static1.squarespace.com/.. /?format=1000w you can save 98.6KB (73%) data.
By lossless compressing the https://static1.squarespace.com/.. /zip+heart+rose.jpg?format=1000w you can save 39.8KB (83%) data.
By lossless compressing the https://static1.squarespace.com/.. /banner+compilation+actual+white.jpg?form... you can save 34.3KB (42%) data.
By lossless compressing the https://static1.squarespace.com/.. /?format=1500w you can save 9.1KB (93%) data.

Links

We found a total of 22 different links.
Internal links: 18
External links: 4

External links:

Link text (anchor)	Link strength
http://instagram.com/basicallydifferentbestoflife
https://www.facebook.com/BasicallyDifferent
facebook
instagram

Internal links:

Link text (anchor)	Link strength
https://basicallydifferent.squarespace.com
the company
people
invest
gallery
social
contact basically different
order here
I KNOW THE HISTORY, PLEASE TAKE ME DIRECTLY tO SHOPPING CART
PURCHASE ALPHABET ART BOX SET
Social
Testimonials
People
Investor information
info@basicallydifferent.co.nz
tina.larsen@basicallydifferent.co.nz
p
olicies

Website security

198.49.23.177

External hidden links

Good! No hidden external links found

Looking for eval()

Good! No eval(bas64_decode()) scripts are found

Checking for XSS vulnerability

No XSS vulnerability found

Email encryption

Warning! The website contains at least one unencrypted email address.

Sites on same ip

iamschool.com

entreplanning.com

fuldesigns.com

rjhomesolutionsinc.com

tactictech.com

shanlife.com

ie-commercialdesign.com

framework.melbourne

amyruthdesign.com

mountain-computing.com

Icons

Favicon

Good! The website uses favicon.

Typos

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SEO report of basicallydifferent.co.nz