SEO report of avenueinvestment.com

Introduction

avenueinvestment.com/

A quick introduction to Avenue Investment's level-headed, high-integrity approach to investing.


 Tasks

  • Avoid using deprecated HTML tags.

 SEO

URL

Domain : avenueinvestment.com/

Character length : 21

Title
Introduction
Description
A quick introduction to Avenue Investment's level-headed, high-integrity approach to investing.
Keywords (meta keywords)
Good! The website does not use “meta keywords”.
Open Graph Protocol

Good! The OG (Open Graph) protocol is set on this website.

locale: en_US
type: website
title: Introduction
description: A quick introduction to Avenue Investment's level-headed, high-integrity approach to investing.
url: http://avenueinvestment.com/
site_name: Avenue Investments
image: http://avenueinvestment.com/wp-content/uploads/2014/10/DSC9849-1-1-1.png

Dublin Core
Dublin Core is not used
Underscores in the URLs
Good! No underscore (_) found in the URLs.
Search engine friendly URLs
Good! The website uses SEO friendly URLs.
Checking the robots.txt file
There is robots.txt file.
https://avenueinvestment.com/robots.txt
User-agentDisallowed for the search engines
*
  • /wp-admin/


 Social

Social Engagement

Linkedin26

Facebook Share0

Facebook Comments0

 Content

Doctype
HTML 5
Encoding
Perfect! The character encoding is set: UTF-8.
Language
We have found the language localisation: ”en”.
Title
Introduction

Character length : 12

Good! The title’s length is between 10 and 70 characters.
Text / HTML ratio
Ratio : 8%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.
Headings
H1H2H3H4H5H6
1010618293
Heading structure in the source code
  • <H1> Level-headed investing. No drama.
  • <H1> Investment people with actual integrity.
  • <H3> Our Principles
  • <H5> Investing 100% of our own wealth.
  • <H5> Cutting our fees in half.
  • <H5> Picking up the phone.
  • <H5> Being seriously accountable.
  • <H5> Investing, not selling.
  • <H5> Customizing, not complicating.
  • <H5> Focusing on absolute returns.
  • <H5> Comprehensive financial planning.
  • <H5> Tax, Legal and Estate.
  • <H5> Independent thought and integrity starts with independent ownership.
  • <H5> Your account is segregated and secure.
  • <H5> Our performance is independently verified.
  • <H3> FAQs
  • <H5> Are there any restrictions on my account or investments?
  • <H5> Can Avenue manage my corporate account?
  • <H1> A clear and simple investment strategy.
  • <H3> Customized, not complicated.
  • <H2> 
  • <H2> Lower risk equities = more reliable returns over time.
  • <H4> How do we lower risk?
  • <H5> We start by focusing our research on quality companies or assets.
  • <H5> Don’t overpay for the investment.
  • <H5> Build in a margin of safety.
  • <H2> The Avenue margin of safety.
  • <H2> Well balanced bonds.
  • <H3> FAQs
  • <H5> Is this buy-and-hold investing?
  • <H5> Does Avenue use derivatives?
  • <H1> Performance. Jump to our fee structure »
  • <H6> Time weighted return, gross of management fees.Canadian CPI or Consumer Price Index is a representation of inflation. Having investment returns that beat inflation is the fundamental objective of long term investing.
  • <H4> Avenue Equity Portfolio
  • <H6> Time weighted return, gross of management fees.Canadian CPI or Consumer Price Index is a representation of inflation. Having investment returns that beat inflation is the fundamental objective of long term investing.
  • <H4> Avenue Bond Portfolio
  • <H6> Time weighted return, gross of management fees.Canadian CPI or Consumer Price Index is a representation of inflation. Having investment returns that beat inflation is the fundamental objective of long term investing.
  • <H4> Avenue 50/50 Combined Portfolio
  • <H1> We’d invest with us.
  • <H3> 
  • <H4> Paul Harris, CFA
  • <H5> Partner & Portfolio Manager
  • <H4> Paul Gardner, CFA
  • <H5> Partner & Portfolio Manager
  • <H4> Bill Harris, CFA
  • <H5> Partner & Portfolio Manager
  • <H4> Matt Manara, CIM®
  • <H5> Director – Private Client
  • <H4> Stephanie Douglas, CIM®
  • <H5> Portfolio Manager
  • <H4> Bryden Teich, CFA
  • <H5> Portfolio Manager
  • <H1> Letters & press.
  • <H2> Contact Us
  • <H1> Fees.
  • <H3> We succeed together.
  • <H4> Portfolios under $3 million:
  • <H5> Avenue’s Equity Portfolio
  • <H5> Avenue’s Bond Portfolio
  • <H4> Portfolios over $3 million:
  • <H5> Avenue’s Equity Portfolio
  • <H5> Avenue’s Bond Portfolio
  • <H1> Online Reports.
  • <H1> Letters.
  • <H2> 2017
  • <H2> 2016
  • <H2> 2015
  • <H2> 2014
  • <H2> 2013
  • <H1> Press.
  • <H4> Harsh medicine: Doctor’s retirement goals demand multi-step approach
  • <H4> Bill Harris on BNN Market Call – January 23, 2017
  • <H4> Bill Harris on BNN Market Call – December 9, 2016
  • <H4> The consumer may be all the U.S. economy has going for it
  • <H4> Stocks are soaring. Is it time for an autumn harvest?
  • <H4> Stephanie Douglas in Financial Facelift
Word cloud
  • avenue52
  • portfolio48
  • investment33
  • letter17
  • manager16
  • case16
  • study16
  • financial15
  • investing14
  • market14
  • legal14
  • bonds13
  • bond13
  • management13
  • time13
  • returns12
  • equity12
  • read12
  • client12
  • cfa12
  • copyright11
  • money10
  • risk10
  • investments10
  • fees9
  • bill9
  • performance9
  • asset9
  • paul8
  • stock8
  • canadian8
  • long8
  • return8
  • own8
  • canada7
  • don’t7
  • clients7
  • reports7
  • avenue’s7
  • need7
  • stephanie7
  • corporate7
  • inflation7
  • capital7
  • all7
  • relationships7
  • term7
  • toronto6
  • university6
  • income6
  • process6
  • matt6
  • letters6
  • after6
  • cut6
  • click5
  • price5
  • independent5
  • senior5
  • companies5
Keyword matrix
wordtitledescriptionsheading
avenue
portfolio
investment
letter
manager
case
Two Word cloud
  • portfolio manager9
  • avenue letter9
  • letter case8
  • legal copyright8
  • case study7
  • contact legal6
Three Word cloud
  • contact legal copyright5
  • letter case study4
  • cpi or consumer price3
  • avenue investment management3
  • having investment returns3
  • looks after client3
404 Page
The website has a 404 error page.
Flash content
Good! The website does not have any flash contents.
Frame
Good! The website does not use iFrame solutions.

 Readability

Flesch–Kincaid Grade Level
7.00
Flesch Reading Ease
57.60
Coleman Liau Index
12.00
Automated Readability Index (ARI)
4.90
Dale–Chall Readability
6.20
SMOG Index
10.50
Spache Readibility
5.00
Number of letters
16433
Number of words
3403
Number of sentences
475
Average words per sentences
7
Number of syllables
5710
Syllables in words
5544
Average syllables in words
1.68
Number of words in first three syllables
764
Percentage of word / syllables
22.45
Words not in Dale-Chall easy-word list
1265
Words not in Spache easy-word list
610

 Technologies

Mobile optimization
This website is optimal for mobile devices!
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Redirection (www / not www)
Good! The web address is accessible in only one version. The www version is redirected to the version without www.
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Printability
Suggestion! Unfortunately, no printer-friendly CSS found.
Meta Tag (viewport tag, mobile devices)
Error! The meta tag named viewport is missing.

 Speed test

Server response time
The server response time is fast enough.
Loading time
4,354 ms
Table layout
Good! No nested tables found.
Render blocking resources
Good! No render blocking elements found!

 Speed test – Javascript

Javascript
Error! Too many javascript files found which slows down the page load on the website.
  • http://avenueinvestment.com/wp-includes/js/jquery/jquery.js?ver=1.12.4
  • http://avenueinvestment.com/wp-includes/js/jquery/jquery-migrate.min.js?ver=1.4.1
  • http://avenueinvestment.com/wp-content/themes/reversal/framework/js/pe/boot.js?ver=1491231243
  • http://avenueinvestment.com/wp-content/themes/reversal/js/modernizr.js?ver=1491231227
  • http://avenueinvestment.com/wp-content/themes/reversal/js/bootstrap.min.js?ver=1491231227
  • http://avenueinvestment.com/wp-content/themes/reversal/js/jquery.easing.pack.js?ver=1491231227
  • http://avenueinvestment.com/wp-content/themes/reversal/js/jquery.mousewheel.pack.js?ver=1491231227
  • http://avenueinvestment.com/wp-content/themes/reversal/js/jquery.fancybox.pack.js?ver=1491231227
  • http://avenueinvestment.com/wp-content/themes/reversal/js/jquery.flexslider.min.js?ver=1491231227
  • http://avenueinvestment.com/wp-content/themes/reversal/js/jquery.isotope.min.js?ver=1491231227
  • http://avenueinvestment.com/wp-content/themes/reversal/js/jquery.validate.min.js?ver=1491231227
  • http://avenueinvestment.com/wp-content/themes/reversal/js/jquery.fitvids.js?ver=1491231226
  • http://avenueinvestment.com/wp-content/themes/reversal/js/jquery.touchswipe.min.js?ver=1491231227
  • http://avenueinvestment.com/wp-content/themes/reversal/js/reversal.js?ver=1491231227
  • http://avenueinvestment.com/wp-content/themes/reversal/framework/js/admin/jquery.theme.utils.js?ver=1491231238
  • http://avenueinvestment.com/wp-content/themes/reversal/framework/js/pe/jquery.pixelentity.utils.browser.js?ver=1491231243
  • http://avenueinvestment.com/wp-content/themes/reversal/framework/js/pe/jquery.pixelentity.contactForm.js?ver=1491231242
  • http://avenueinvestment.com/wp-content/themes/reversal/framework/js/pe/jquery.pixelentity.widgets.js?ver=1491231241
  • http://avenueinvestment.com/wp-content/themes/reversal/framework/js/pe/jquery.pixelentity.widgets.contact.js?ver=1491231241
  • http://avenueinvestment.com/wp-content/themes/reversal/framework/js/pe/jquery.pixelentity.widgets.gmap.js?ver=1491231241
  • http://avenueinvestment.com/wp-content/themes/reversal-child/theme/js/pe/pixelentity.controller.js?ver=1491231234
  • http://avenueinvestment.com/wp-content/themes/reversal/framework/js/pe/init.js?ver=1491231243
  • http://avenueinvestment.com/wp-content/plugins/content-views-query-and-display-post-page/public/assets/js/cv.js?ver=1.9.8.1
  • http://avenueinvestment.com/wp-content/plugins/lightbox-plus/js/jquery.colorbox.1.5.9-min.js?ver=1.5.9
  • http://avenueinvestment.com/wp-includes/js/wp-embed.min.js?ver=4.7.5
  • http://avenueinvestment.com/wp-content/plugins/visualizer/js/render.js?ver=2.1.1
File size of all javascript files combined
0.00
Javascript minifying
Great! The Javascript files are minified.

 Speed test – CSS

CSS
Error! Too many CSS files detected that slows down the page load.
  • http://avenueinvestment.com/wp-content/themes/reversal/styles/bootstrap.min.css?ver=1491231226
  • http://avenueinvestment.com/wp-content/themes/reversal/framework/css/video/style.css?ver=1491231246
  • http://avenueinvestment.com/wp-content/themes/reversal/framework/js/pe.volo/themes/common.css?ver=1491231249
  • http://avenueinvestment.com/wp-content/themes/reversal/styles/bootstrap-responsive.min.css?ver=1491231225
  • http://avenueinvestment.com/wp-content/themes/reversal/styles/font-awesome.min.css?ver=1491231225
  • http://avenueinvestment.com/wp-content/themes/reversal/styles/fancybox/jquery.fancybox.css?ver=1491231228
  • http://avenueinvestment.com/wp-content/themes/reversal/styles/flexslider.css?ver=1491231225
  • http://avenueinvestment.com/wp-content/themes/reversal/styles/style.css?ver=1491231226
  • http://avenueinvestment.com/wp-content/themes/reversal-child/styles/responsive.css?ver=1491231225
  • http://avenueinvestment.com/wp-content/themes/reversal/styles/custom.css?ver=1491231225
  • http://avenueinvestment.com/wp-content/themes/reversal-child/style.css?ver=1491231223
  • http://avenueinvestment.com/wp-content/plugins/content-views-query-and-display-post-page/public/assets/css/cv.css?ver=1.9.8.1
  • http://avenueinvestment.com/wp-content/plugins/lightbox-plus/css/lightweight/colorbox.min.css?ver=2.7.2
File size of all css files combined
0.00
CSS minifying
Great! The CSS elements are minified.

 Speed test – Compression

Uncompressed size of the of the HTML
0.00
Gzip compression
Your site uses compression.

 Speed test – Browser cache

Browser cache
The browser cache is set correctly for all elements.

 Speed test – Images

File size of all images combined
0.00
Image optimisation
All images are optimized.

 Links

We found a total of 56 different links.
Internal links: 52
External links: 4

External links:

Internal links:

 Website security

IP
162.242.201.56
External hidden links
Good! No hidden external links found
Looking for eval()
Good! No eval(bas64_decode()) scripts are found
Checking for XSS vulnerability
No XSS vulnerability found
Email encryption
Warning! The website contains at least one unencrypted email address.

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 Icons

Favicon
Good! The website uses favicon.

 Order of Heading elements on mobile by position

  • H1 : Level-headed investing. No drama., ( 151px from top )
  • H1 : Investment people with actual integrity., ( 711px from top )
  • H3 : Our Principles, ( 813px from top )
  • H5 : Investing 100% of our own wealth., ( 902px from top )
  • H5 : Cutting our fees in half., ( 1013px from top )
  • H5 : Picking up the phone., ( 1196px from top )
  • H1 : A clear and simple investment strategy., ( 1241px from top )
  • H5 : Being seriously accountable., ( 1331px from top )
  • H3 : Customized, not complicated., ( 1343px from top )

 Typos

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