SEO report of autoretailadvantage.com

Auto Retail Advantage - The Art and Science of Competitive ...

www.autoretailadvantage.com/

The Art and Science of Competitive Advantage in Automotive Retail

   

 Tasks

  • Select one version of your site as main and make a redirect from other versions to that one.
  • Avoid using deprecated HTML tags.

 SEO

URL

Domain : www.autoretailadvantage.com/

Character length : 28

Title
Auto Retail Advantage - The Art and Science of Competitive Advantage in Automotive Retail
Description
The Art and Science of Competitive Advantage in Automotive Retail
Keywords (meta keywords)
Good! The website does not use “meta keywords”.
Open Graph Protocol

Good! The OG (Open Graph) protocol is set on this website.

locale: en_US
type: website
title: Auto Retail Advantage - The Art and Science of Competitive Advantage in Automotive Retail
description: The Art and Science of Competitive Advantage in Automotive Retail
url: http://autoretailadvantage.com/
site_name: Auto Retail Advantage

Dublin Core
Dublin Core is not used
Underscores in the URLs
Good! No underscore (_) found in the URLs.
Search engine friendly URLs
Good! The website uses SEO friendly URLs.
Checking the robots.txt file
There is robots.txt file.
https://autoretailadvantage.com/robots.txt
User-agentDisallowed for the search engines
*
  • /wp-admin/


 Social

Social Engagement

No info found.

 Content

Doctype
HTML 5
Encoding
Perfect! The character encoding is set: UTF-8.
Language
We have found the language localisation: ”en”.
Title
Auto Retail Advantage - The Art and Science of Competitive Advantage in Automotive Retail

Character length : 89

Improve! The website address (title) should be between 10 and 70 characters in length.
Text / HTML ratio
Ratio : 8%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.
Headings
H1H2H3H4H5H6
126000
Heading structure in the source code
  • <H3> Navigation
  • <H1> Auto Retail Advantage
  • <H2> Create a Spiral of Success
  • <H2> Customer perceptions: What’s your score?
  • <H3> Recent Posts
  • <H3> Recent Comments
  • <H3> Archives
  • <H3> Categories
  • <H3> Meta
Word cloud
  • customer5
  • home3
  • success3
  • spiral3
  • perceptions3
  • march3
  • retail3
  • advantage3
  • play2
  • players2
  • reading2
  • relationships2
  • comments2
  • rss2
  • wordpress2
  • recent2
  • dimaggio2
  • score2
  • quality2
  • what’s2
  • continue2
  • auto2
  • brazill2
  • steve2
  • create2
  • leadership2
Keyword matrix
wordtitledescriptionsheading
customer
home
success
spiral
perceptions
march
Two Word cloud
  • customer perceptions3
Three Word cloud
  • what’s your score2
404 Page
The website has no standard 404 error page.
Flash content
Good! The website does not have any flash contents.
Frame
Good! The website does not use iFrame solutions.
Images
We found 3 images on this web page.

Good! Every image has an alternative text attributes set on this website.

 Readability

Flesch–Kincaid Grade Level
6.00
Flesch Reading Ease
67.20
Coleman Liau Index
9.50
Automated Readability Index (ARI)
3.00
Dale–Chall Readability
9.50
SMOG Index
9.70
Spache Readibility
5.00
Number of letters
4989
Number of words
1162
Number of sentences
138
Average words per sentences
8
Number of syllables
1800
Syllables in words
1621
Average syllables in words
1.55
Number of words in first three syllables
174
Percentage of word / syllables
14.97
Words not in Dale-Chall easy-word list
671
Words not in Spache easy-word list
160

 Technologies

Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Redirection (www / not www)
Error! The web address is accessible with and without www!
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Printability
Suggestion! Unfortunately, no printer-friendly CSS found.
Meta Tag (viewport tag, mobile devices)
Error! The meta tag named viewport is missing.

 Speed test

Server response time
The server response time is fast enough.
Table layout
Good! No nested tables found.
Render blocking resources
Good! No render blocking elements found!

 Speed test – Javascript

Javascript
Good! Just a few javascript files are detected on the website.
  • http://autoretailadvantage.com/wp-includes/js/jquery/jquery.js
  • http://autoretailadvantage.com/wp-includes/js/jquery/jquery-migrate.min.js
  • http://autoretailadvantage.com/wp-content/themes/canvas/includes/js/third-party.js
  • http://autoretailadvantage.com/wp-content/themes/canvas/includes/js/modernizr.js
  • http://autoretailadvantage.com/wp-content/themes/canvas/includes/js/general.js
  • http://autoretailadvantage.com/wp-includes/js/wp-embed.min.js
File size of all javascript files combined
0.00
Javascript minifying
Great! The Javascript files are minified.

 Speed test – CSS

CSS
Good! Just a few CSS files are used on this website.
  • http://autoretailadvantage.com/wp-content/themes/canvas/style.css
  • http://autoretailadvantage.com/wp-content/themes/canvas/css/layout.css
  • http://autoretailadvantage.com/wp-content/themes/canvas/functions/css/shortcodes.css
  • http://autoretailadvantage.com/wp-content/themes/canvas/custom.css
File size of all css files combined
0.00
CSS minifying
Great! The CSS elements are minified.

 Speed test – Compression

Uncompressed size of the of the HTML
0.00
Gzip compression
Your site uses compression.

 Speed test – Browser cache

Browser cache
The browser cache is set correctly for all elements.

 Speed test – Images

File size of all images combined
0.00
Image optimisation
All images are optimized.

 Links

We found a total of 23 different links.
Internal links: 2
External links: 21

External links:

Link text (anchor) Link strength
Auto Retail Advantage
http://feeds.feedburner.com/AutoRetailAdvantage
Home
About
Links
http://autoretailadvantage.com/2014/03/14/spiral-of-success
Create a Spiral of Success
Steve Brazill
Leadership
Continue Reading
http://autoretailadvantage.com/.. /customer-perception-whats-your-score
Customer perceptions: What’s your score?
Customer relationships
Continue Reading
March 2014
Log in
Entries RSS
Comments RSS
WordPress.org
WordPress
http://www.woothemes.com

Internal links:

Link text (anchor) Link strength
Navigation
Return to Content

 Website security

IP
66.147.244.133
External hidden links
Good! No hidden external links found
Looking for eval()
Good! No eval(bas64_decode()) scripts are found
Checking for XSS vulnerability
No XSS vulnerability found
Email encryption
Good! We have not found any unencrypted email addresses.

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 Icons

Favicon
Error! No favicon is found. Using favicon helps to build a better brand quicker.

 Typos

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