SEO report of aurora-jewellery.co.uk

Aurora Jewellery - Hand Crafted Jewellery from Orkney, Scotland

www.aurora-jewellery.co.uk/

Fine gold and silver jewellery hand crafted in Orkney, Scotland

   

 Tasks

  • Avoid using deprecated HTML tags.

 SEO

URL

Domain : www.aurora-jewellery.co.uk/

Character length : 27

Title
Aurora Jewellery - Hand Crafted Jewellery from Orkney, Scotland
Description
Fine gold and silver jewellery hand crafted in Orkney, Scotland
Keywords (meta keywords)
Good! The website does not use “meta keywords”.
Open Graph Protocol

Good! The OG (Open Graph) protocol is set on this website.

locale: en_US
type: website
title: Aurora Jewellery - Hand Crafted Jewellery from Orkney, Scotland - Fine gold and silver jewellery hand crafted in Orkney, Scotland
description: Fine gold and silver jewellery hand crafted in Orkney, Scotland
url: http://www.aurora-jewellery.co.uk/
site_name: Aurora Jewellery - Hand Crafted Jewellery from Orkney, Scotland

Dublin Core
Dublin Core is not used
Underscores in the URLs
Good! No underscore (_) found in the URLs.
Search engine friendly URLs
Good! The website uses SEO friendly URLs.
Checking the robots.txt file
There is robots.txt file.
https://aurora-jewellery.co.uk/robots.txt
User-agentDisallowed for the search engines
*
  • /wPress/wp-admin/


 Social

Social Engagement

No info found.

 Content

Doctype
HTML 5
Encoding
Perfect! The character encoding is set: UTF-8.
Language
We have found the language localisation: ”en”.
Title
Aurora Jewellery - Hand Crafted Jewellery from Orkney, Scotland

Character length : 63

Good! The title’s length is between 10 and 70 characters.
Text / HTML ratio
Ratio : 8%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.
Headings
H1H2H3H4H5H6
1110000
Heading structure in the source code
  • <H2> Search
  • <H1> Aurora captures Orkney's magic and crafts it into beautiful pieces of jewellery
  • <H2> Our Shops
  • <H2> Collections
  • <H2> Kilts
  • <H2> Commissions
  • <H2> Designers
  • <H2> History
  • <H2> 01856 871861
  • <H2> 01856 871521
  • <H2> 01847 891700
  • <H2> 01595 741414
Word cloud
  • shop4
  • jewellery4
  • information3
  • aurora3
  • shops2
  • items2
  • cooper2
  • hand2
  • crafted2
  • steven2
  • checkout2
  • pieces2
  • beautiful2
  • collections2
  • orkney2
  • commissions2
Keyword matrix
wordtitledescriptionsheading
shop
jewellery
information
aurora
shops
items
Two Word cloud
  • steven cooper2
404 Page
The website has a 404 error page.
Flash content
Good! The website does not have any flash contents.
Frame
Good! The website does not use iFrame solutions.
Images
We found 8 images on this web page.

Alternate attributes for the following 8 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.

 Readability

Flesch–Kincaid Grade Level
5.60
Flesch Reading Ease
61.50
Coleman Liau Index
12.00
Automated Readability Index (ARI)
4.70
Dale–Chall Readability
8.60
SMOG Index
8.20
Spache Readibility
5.00
Number of letters
1976
Number of words
383
Number of sentences
103
Average words per sentences
4
Number of syllables
641
Syllables in words
620
Average syllables in words
1.67
Number of words in first three syllables
78
Percentage of word / syllables
20.37
Words not in Dale-Chall easy-word list
204
Words not in Spache easy-word list
98

 Technologies

Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Redirection (www / not www)
Good! The web address is accessible only in one version. The version without www is redirected to the version with www.
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Printability
Suggestion! Unfortunately, no printer-friendly CSS found.
Meta Tag (viewport tag, mobile devices)
Error! The meta tag named viewport is missing.

 Speed test

Server response time
The server response time is fast enough.
Table layout
Good! No nested tables found.
Render blocking resources
Good! No render blocking elements found!

 Speed test – Javascript

Javascript
Error! Too many javascript files found which slows down the page load on the website.
  • http://www.aurora-jewellery.co.uk/wPress/wp-includes/js/jquery/jquery.js?ver=1.12.4
  • http://www.aurora-jewellery.co.uk/wPress/wp-includes/js/jquery/jquery-migrate.min.js?ver=1.4.1
  • http://www.aurora-jewellery.co.uk/wPress/wp-content/plugins/wp-e-commerce/wpsc-core/js/wp-e-commerce.js?ver=3.11.4.6fd2d64
  • http://www.aurora-jewellery.co.uk/wPress/wp-content/plugins/wp-e-commerce/wpsc-admin/js/jquery.livequery.js?ver=1.0.3
  • http://www.aurora-jewellery.co.uk/wPress/wp-content/plugins/wp-e-commerce/wpsc-core/js/user.js?ver=3.11.46fd2d64
  • http://www.aurora-jewellery.co.uk/wPress/wp-content/themes/aurora_2015/js/bootstrap.min.js
  • http://www.aurora-jewellery.co.uk/wPress/wp-includes/js/wp-embed.min.js?ver=4.7.5
File size of all javascript files combined
0.00
Javascript minifying
Great! The Javascript files are minified.

 Speed test – CSS

CSS
Error! Too many CSS files detected that slows down the page load.
  • http://www.aurora-jewellery.co.uk/wPress/wp-content/themes/aurora_2015/css/bootstrap.min.css
  • http://www.aurora-jewellery.co.uk/wPress/wp-content/themes/aurora_2015/css/custom.css
  • http://www.aurora-jewellery.co.uk/wPress/wp-content/themes/aurora_2015/style.css
  • http://www.aurora-jewellery.co.uk/wPress/wp-content/plugins/wp-e-commerce-predictive-search/assets/js/ajax-autocomplete/jquery.autocomplete.css?ver=4.7.5
  • http://www.aurora-jewellery.co.uk/wPress/wp-content/plugins/wp-e-commerce/wpsc-components/theme-engine-v1/templates/wpsc-default.css?ver=3.11.4.6fd2d64
  • http://www.aurora-jewellery.co.uk/wPress/wp-content/plugins/wp-e-commerce/wpsc-components/theme-engine-v1/templates/compatibility.css?ver=3.11.4.6fd2d64
  • http://www.aurora-jewellery.co.uk/wPress/wp-content/plugins/slideshow-jquery-image-gallery/style/SlideshowPlugin/functional.css?ver=2.3.1
File size of all css files combined
0.00
CSS minifying
Great! The CSS elements are minified.

 Speed test – Compression

Uncompressed size of the of the HTML
0.00
Gzip compression
Your site uses compression.

 Speed test – Browser cache

Browser cache
The browser cache is set correctly for all elements.

 Speed test – Images

File size of all images combined
0.00
Image optimisation
All images are optimized.

 Links

We found a total of 25 different links.
Internal links: 19
External links: 6

External links:

Link text (anchor) Link strength
How to buy from Aurora
Delivery Information
Returns and Exchanges
Contact Information
https://twitter.com/Aurora_Orkney
https://uk.pinterest.com/.. /our-beautiful-handcrafted-jewellery

Internal links:

Link text (anchor) Link strength
Home
Shop Online
Collections
Product Groups
Checkout
Commissions
About Us
Latest News
Testimonials
Shops
Steven Cooper
The Process
Kilt Hire
Contact Us
http://www.aurora-jewellery.co.uk/products-page/checkout
Our Shops
Kilts
Designers
History

 Website security

IP
217.199.187.193
External hidden links
Good! No hidden external links found
Looking for eval()
Good! No eval(bas64_decode()) scripts are found
Checking for XSS vulnerability
No XSS vulnerability found
Email encryption
Good! We have not found any unencrypted email addresses.

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 Icons

Favicon
Error! No favicon is found. Using favicon helps to build a better brand quicker.

 Typos

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